pcamerica contact sitemap pcamerica pcamerica blog home
point of sale system



Archive for April, 2013

Discover + PayPal = Instant success? The answer is: not yet

In April, PayPal announced a new partnership with Discover Financial Services that will bring the formerly online-only payment service into bricks and mortar stores. According to Reuters, PayPal will be accepted in approximately 2 million stores that accept Discover credit cards. Gaining traction in the physical payments market, which Reuters values at $10 trillion, could […]

Best Practices for Loyalty Programs

According to Loyalty Management Magazine, 81% of people who belong to a loyalty program aren’t aware of the benefits or when they will be eligible for an award. It has to be done right, but loyalty programs can but be lucrative for businesses that want to cultivate relationships with their customers. In order to make […]

Online ordering sought out for convenience, control

A Cornell University study of 470 internet users found that a little less than half of respondents have ordered food online via mobile app or text message. The top reason? Hungry patrons liked the convenience and control they had over the ordering process, while those who have never taken advantage of online ordering preferred to […]

Credit Surcharges—just because you can, doesn’t mean you should

This past January, businesses gained the right to tack on a surcharge of up to four percent for purchases paid by credit card, thanks to a $7.25 billion settlement between card issuers and merchants. The fee does not apply to debit cards and it is illegal to charge the fee in ten states: California, Colorado, […]

An abandoned shopping cart is still an opportunity, if you approach it correctly

It’s easy for shoppers to select items and add them to their carts, only to decide to comparison shop for lower prices or shipping rates, or to leave the page after being asked to take multiple steps to complete the purchase. Whatever the reason, it used to be that an abandoned shopping cart was a lost sale.