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Archive for June, 2012

Mobile Minefield: Is it impossible to keep up?

Mobility is taking over—shopping, payments, opinion leaders—people are heavily influenced by what they see on that tiny screen. Consider this: the average American checks their smartphone 125 times a day. There’s a lot of information you can absorb in that time!

Move Over, Superman: A single POS can complete transactions, deter theft and safeguard your business, without the cape or funny costume.

Gas stations and convenience stores are tempting places for would-be robbers and shoplifters. According to the National Association for Shoplifting Prevention, 54% of shoplifters regularly steal from convenience stores. These stores are easy targets—simple floor plans, open late-night hours and few staff members working, especially overnight. Gas station and convenience store owners looking to deter […]

Mobile Payments: Don’t be left behind!

Mobility is on everyone’s minds. According to a recent survey by the Federal Reserve, one out of five people used their mobile phone to access their bank account, credit card or another financial account last year. An additional one out of five indicated they are likely to start doing so in the future. In fact, the Federal Reserve predicts that by 2013, this number will rise to one in three.

Everyone is online, make sure you are too

If you feel like you are addicted to the Internet or your Smartphone, you are in good company. Online reports show that in 2011, Smartphone users processed 89 percent more data than they did in 2010.

Speak directly to your target audience through digital signage

Shopping habits have certainly changed as consumers are more technology-oriented and sophisticated than ever. The Internet has taken over as the primary opinion leader that people turn to when considering a new purchase, deciding whether or not to try a new restaurant or searching for the best deal.